The most important design strategy in exhibition environment is to attract visitors. Something can be play or experience is always easier to hold guests’ attention and much popular than those only display in text or picture. Therefore, interaction design is a significant method in exhibition design.
Media interactive art is most common, visitor’s touch, motion or voice could be transformed to another visual patterns or images displaying on the screen by digital technique. And some exhibition also provides more real experience. For example, the Danish pavilion in 2010 Shanghai World Expo, visitors could choose different ways to look around the building, walking or riding bicycle.
The layout of the exhibition is radial pattern; visitors follow the spire way from the bottom to the top. During the process, visitors can see the main sculpture in the center, the exhibit content in the interior space, the outside view, and the changing light and shadow through the holes on the wall.
“The Danish pavilion does not only exhibit the Danish virtues. Through interaction, the visitors are able to actually experience some of Copenhagen’s best attractions — the city bike, the harbor bath, the playground and the picnic.”